FOREVER
ICONS FOR GENERATIONS
Quality awareness is an attitude that is often passed down through generations. We only place our full trust in brands and products that meet our quality standards. Only then are we prepared to pass them on to the next generation. This is how a love for a lingerie brand can be passed on. For example, because it is a family tradition that the first bra is bought from HANRO.
HANRO ICONS
YESTERDAY TODAY TOMORROW
'Cotton Seamless', 'Natural Comfort' and 'Woolen Silk'. These underwear icons from HANRO enjoy cult status. They are the strong voice of the brand. They combine the unmistakable, puristic, timeless design language with long-lasting quality. They are style icons and are recommended from generation to generation.
Much more than just an undershirt: a design and quality classic. It embodies a unique attitude to life and is unique and timeless in its simplicity.
Much more than just pajamas: The sustainable natural fiber TENCEL™ Lyocell ensures perfect moisture management and thus a restful sleep.
Much more than a turtleneck: a versatile luxury basic that perfectly combines timelessness, elegance and intellect. Made from an optimal wool-silk blend.
HANRO TIME CAPSULE
A JOURNEY THROUGH TIME
Since our founding in 1884, we have captured the zeitgeist of each generation in our underwear collections. This has resulted in iconic series that reflect the attitude to life of generations and shape the HANRO brand yesterday, today and tomorrow.
Read more about our attitude, our commitment, our history. About how we ensure that our quality and style are long-lasting and that you can recommend HANRO with a good feeling.
STAFF STORY
DECLARATION OF LOVE FOR LONGEVITY
"This letter from our 93-year-old customer about her personal, long-standing connection and loyalty to HANRO touched me deeply. Nothing can better sum up our daily commitment to high quality."
STEPHAN HOHMAAN
HANRO Managing Director
TRADITION SINCE 1884
ICONS FOR MEN
Less is more: For us, luxurious understatement means high-quality and sustainable natural materials, careful craftsmanship and timeless design.