CELEBRATING HANRO COTTON
COTTON EXPERTISE
Cotton is one of our core competencies and has always been an essential part of every collection. Therefore, we have an incomparable knowledge of materials, processing and finishing that has grown over decades.
The topic of longevity is important to us and is our central quality requirement. This begins with the selection of the highest quality cotton fibres. Because durable products are sustainable products.
CHRISTIANE BRAUN
HEAD OF PRODUCT MANAGEMENT & DESIGN
The quality of cotton is measured by the length and fineness of the cotton fibres. The longer and finer the fibre, the higher the quality and finer the fabric.
As an expert in natural fibres, HANRO only processes high-quality long-staple and extra-long-staple cotton fibres. These include Giza cotton, Pima and Supima cotton, and the highest quality cotton in the world, Sea Island cotton.
The high-quality cotton used by HANRO is particularly strong, easy-care and has a silky, perfect surface and a soft feel. In addition, HANRO uses complex and unique finishing processes to create an even shinier, more robust and more durable end product.
GIZA COTTON
Particularly tender and fine
Egyptian cotton is considered to be one of the finest, most desirable and most expensive types of cotton in the world. Giza cotton describes an extra long staple fibre grown in the Nile Valley of Egypt. Fabrics spun from Egyptian cotton are particularly soft, durable, yet very fine and become more and more delicate with age.
Because of its high absorbency, this cotton is also often used for towels and bed linen. The production volume of Giza cotton is very small due to the requirements and the limited available cultivation area and accounts for only a small percentage of the world cotton production.
PIMA COTTON
Particularly durable
Fabrics made from Pima cotton are particularly hard-wearing and durable. Due to the long and fine fibres, fabrics made from Pima cotton have a matt sheen and are extremely soft and flowing. Pima cotton feels smooth and cool while retaining body heat.
The radiant white fibres accept dyes better and colors stay beautiful and bright for longer. This cotton plant is very sensitive and places special demands on the soil conditions. That is why Pima cotton is only grown in a few countries such as Peru, Egypt and some states of the USA and is usually harvested by hand.
SEA ISLAND COTTON
Soft like cashmere
Rare and luxurious, Sea Island cotton is one of the world's most precious cottons, accounting for just 0.0004% of total cotton production. It grows exclusively in the West Indies of the Caribbean and irrigation is mostly natural due to heavy rains. Due to the climatic conditions prevailing there, particularly long cotton fibres thrive, which can be spun into very fine and tear-resistant threads. This is why fabrics made from Sea Island cotton feel so soft and silky, similar to cashmere.
To protect this regional product, the association WISICA (West Indian Sea Island Cotton Association) controls the cultivation of Sea Island cotton and issues appropriate certificates that guarantee the authenticity and origin of the cotton.
COTTON FOR WOMEN
COTTON FOR MEN
SUPREME GREEN COTTON®
Supreme Green Cotton® is GMO - free and needs 40% less water thanks to modern drip irrigation. It is temperature and moisture regulating, breathable, absorbent and easy to care for. This certified cotton is grown in Greece on family - run cotton farms. It is processed on site, the short distances reduce the CO2 footprint. The entire process - from the cultivation of the raw materials to the spinning of the yarn to the end product - is Made in Europe. Europe, it meets the strictest sustainability criteria and is 100% transparently traceable.
Very trendy: the new retro-look tank top with a 2:2 rib from the bestselling series 'Sleep & Lounge'. Cut close to the body. Made from 90% sustainable Supreme Green Cotton® and 10% elastane.
ORGANIC COTTON
Organic cotton is not only temperature and moisture regulating, breathable, absorbent and easy to care for. Organically grown cotton is also non-GMO. No fertilizers or pesticides are used during cultivation.
"We only use long-staple organic cotton. We have been looking for high-quality organic cotton for a long time that meets our requirements. Because even with organic qualities, the products only become really sustainable if they are durable. That's why a well-considered choice of fabric is very important."
CHRISTIANE BRAUN
Head of Product Management & Design
The t-shirts in the 'Natural Shirt' series made from high-quality, soft organic cotton are available in two different cuts: in the classic regular t-shirt cut and in a fashionable long-sleeved shirt with light gathering, narrow cuffs and ribbed round neck. The 'Natural Wear' trousers are paired perfectly with these t-shirts to form a sustainable, hybrid set for sleeping and lounging.
The loungewear series 'Natural Living' for men and women made from organic cotton is not only suitable for feeling good at home, but can also be worn on the street as a trendy loungewear look. The soft, shape-retaining French terry and the casual modern cuts make this collection absolutely suitable for outerwear.
SUSTAINABLE COTTON
Our goal is to continuously increase the proportion of resource-saving, controlled, sustainable natural materials. For the sake of the environment.
